MEMOTEXT’s Amos Adler Presents at the Rotman School of Management

Posted on February 12, 2015

On February 11, 2014, MEMOTEXT was one of the 5 MaRS based mHealth/digital health start-ups, invited to speak at the University of Toronto’s Rotman School of Management’s IT in Healthcare Speaker Series: Start-Ups. MEMOTEXT Founder and President Amos Adler spoke about how MEMOTEXT’s mhealth/digital health communication platform cuts costs for all stakeholders in the healthcare system and delivers clinically proven increases to adherence.

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mHealth: You’re doing it wrong.

Posted on February 9, 2015 by Noah Nemoy

The mHealth market is experiencing explosive growth and countless healthcare related apps are being developed. But simply developing an app does not make it an instant success. As the ARC 360 “2015 State Of The U.S. Health & Fitness Apps Economy” report shows, it is utility and taking user concerns into account, that makes an mHealth app successful.

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MEMOTEXT in 2014 part of the growth of mHealth Companies

Posted on February 6, 2015 by Noah Nemoy

The past year has been one of tremendous growth and new opportunities for both MEMOTEXT – one of the pioneering mHealth companies – and mHealth as a whole. The two trends that power the mHealth revolution; increased usage of mobile technology and the move towards decentralized and personalized health care, have continued unabated. While mHealth is an industry still largely in its infancy, the use of this technology will only increase as the gap between the 10% of smartphone owners using health apps and 72% of patients using mobile apps, continues to close.

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They’re Not Just “Feelings”: Why We Should Pay Attention to the Way People Feel About Their Medications

Posted on February 2, 2015 by Bill Simpson

I am not a medical historian, but I would bet that if you asked one, they would identify the synthesis of Aspirin in 1897 as one of most significant moments in modern medicine. With its pain-relieving, anti-inflammatory and anti-platelet (blood thinning) properties packaged within a single tablet, Aspirin provided a safe, effective and easy treatment for a wide range of illnesses. Even today, it is listed on the World Health Organization’s List of Essential Medicines and is taken daily by millions of people for the prevention of heart attacks and strokes. Its synthesis (and the pharmaceutical revolution it helped to user in) has no doubt helped to increase our lifespan and bring about a higher quality of life.

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Do Patients Want to Get Better?

Posted on December 6, 2013 by Elisha Zavier

Medication compliance is a hot topic within the healthcare space. The problem is not just that patients are not taking their medication, they are also not following the lifestyle required to improve their health outcomes. There are direct and indirect ramifications of patient non-compliance that seep into various facets of everyday life – including the ability of patients, especially those affected by chronic diseases, to perform at their jobs.

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MEMOTEXT featured at eHealth Innovation Summit in Philadelphia Nov 19

International Collaboration Puts the Future of Healthcare IT on Display at the University City Science Center

The fifth annual eHealth Innovation Summit on Nov. 19 highlights Canada’s influential entrepreneurs as they look to land a permanent home in the U.S.

Philadelphia, PA (PRWEB) November 15, 2013 – Eleven emerging Canadian healthcare IT companies will participate in a demonstration day on Nov. 19 from 9 a.m. – 3 p.m. at the University City Science Center. The program will take place at Quorum at 3711 Market St., 8th Floor in Philadelphia.

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Agile Science

Posted on November 6, 2013 by Amos Adler

When it comes to patient adherence innovations MEMOTEXT often provides rapid study design and deployment expertise. #agilescience

As a result, we at MEMOTEXT have become very good at quickly demonstrating meaningful, defensible value in trusted patient adherence innovations.

We like to call it ‘Agile Science’.

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Patient Engagement Key to Improved Health Outcomes, but What Is It?

Posted on September 4, 2013 by Miki Peer

“If patient engagement were a drug, it would be the blockbuster drug of the century and malpractice not to use it.” Leonard Kish1

The model of health care delivery has changed dramatically in recent decades. Currently, focus is centred on increasing efficiency and care co-ordination while maintaining healthcare quality. Over the years there have also been significant shifts in how individuals perceive their health, and their roles and responsibilities with respect to personal health. The result is that patients today face an increasingly complex process of seeking and using health care services. To benefit optimally from available services, patients must now participate in their care – that is, patients must be active and engaged2 – and this requires extensive skills, knowledge, energy, and motivation2,3.

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Biometric Sensors & Bioelectronics

Posted on July 29, 2013 by Miki Peer

One mHealth feature that has exploded in popularity over the last year is that of ‘biometric sensors’ or ‘bioelectronics’. These are sensors you wear on your body that measure physiologic functions, like heart rate or body temperature, in real time and then feed the information back to you (or your smartphone). You’ve likely already heard of some of these gadgets, like Fitbit for example, but you may not have heard some of the terms being applied to the use of these sensors like ‘body hacking’ and the ‘quantified self’1-3.

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How are you searching for Adherence tools online?

Posted on April 15, 2013 by Miki Peer

We recently reviewed Google Analytics’ MEMOTEXT website results to gain an updated picture of how visitors arrived at our site. We were very interested to see what were the most popular search terms so that we can continue to address these issues, but also what were some of the less common terms and phrases that perhaps we could speak to in more detail in future blogs and/or newsletters. Our goal is to focus on the issues of most importance to our returning visitors while at the same time attracting new visitors. To make sense of the data, I cluster the search terms and phrases and then consider the implications of these results.

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The Evidence Base for Adherence and mHealth

Posted on April 3, 2013 by Miki Peer

As discussed previously, the ‘adherence problem’ is complex and inherently interdisciplinary, that is, it requires experts from many different disciplines to solve it: healthcare-related clinicians (doctors, nurses, pharmacists, psychologists, psychiatrists), social workers, epidemiologists, health-related researchers, and policy makers (among others). In fact, a more appropriate term for how adherence should be approached is ‘transdiciplinary’. This term is a better fit because it suggests that adherence requires a holistic approach, one that integrates knowledge from all related disciplines into a coherent whole.

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Tablets as mHealth Tools

Posted on March 25, 2013 by Miki Peer

In a previous blog post, we focused on the use of cell phones and smartphones in healthcare, however we cannot ignore the fact that interest in and use of tablets has seen tremendous growth over the last year and continues to gain momentum. The tablet appeared to be one of the hottest ‘tech’ gifts this past holiday season1, but it is also gaining in popularity within the healthcare industry. The 2nd Annual HIMSS Mobile Technology Survey, released in early December 2012, reported that 80% of physicians use a mobile device to directly shape and improve patient care and while laptops and workstations on wheels were the most popular devices, a preference for tablets is on the rise2

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